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Generated by the AXIOMA engine Integration format · UGC Swarm

UGC Swarm

One product earns dozens of living pieces of user proof — a dedicated one for every segment. Not one «universal» video, but a swarm of stories in which the audience recognizes itself.

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01 · What this format is

One campaign — a swarm of user stories

Classic UGC is a lottery: you wait for real users to shoot something decent. AXIOMA assembles the swarm instantly: the engine takes a product master and generates dozens of «living» videos — unboxings, reviews, use-case scenarios — for different audience segments. Each one looks shot by a real person, yet is produced in hours and keeps the brand in frame.

The product master — anchor of the swarm

Below is a live example: the fictional ORBIQ ONE device. We lock in a digital product master, and from there it lives in the hands of a student, a family, a traveler and a small business — recognizably the same product in every video.

ORBIQ ONE product master
01

Student · first apartment

Not one «universal» video

02

Young European family

A hook for every audience

03

Traveler · camper van

Its own use context

04

Small business · ceramics studio

Its own proof

05

The swarm

One campaign. Dozens of living stories

ORBIQ ONE demo · generated by the AXIOMA engine
rough run, no post-production
02 · Why it matters for the brand

Audiences trust the ones who look like them

Trust

Proof, not an ad

The video is shot by «someone just like you» — a student trusts a student, a family trusts a family. The UGC format beats banner blindness.

Segments

A hook for every one

One product — different pains and contexts. The swarm covers every segment at once instead of averaging them into a single video.

A/B

The swarm is a set of hypotheses

Dozens of variations = dozens of hypotheses. Scale the best, switch off the weak — the campaign learns from the data.

hoursfrom product master to a swarm of segment-tailored videos
×10+segments in one campaign with no shoot days
0risks: the characters are generated, no third-party rights
03 · How it launches

From product master to swarm — in four steps

Product master

You provide the product and identity — we lock in a digital master that stays recognizable in every video of the swarm.

Segment map

We define the audiences and their use contexts: who picks up the product, where, and why.

Swarm of proof

The engine ships dozens of «living» videos across segments — unboxings, scenarios, reviews. All with the product in frame.

Launch and optimization

The swarm goes live on the platforms, the data comes back, weak videos are switched off, strong ones are scaled.

04 · The result

One campaign. Dozens of living stories

A wall of ORBIQ ONE videos: different people, different contexts, one product. Assembled deterministically from unique videos — the grid never breaks.

Build a swarm for your brand Other formats
Demo · the ORBIQ ONE product and characters are fictional · the swarm is generated for your brand from a brief